China Market Research Benefits

Regardless of your business size, reliable and accurate market research is an essential preparatory stage for launching a brand in China. Good research is cost-effective – and avoids expensive mistakes! Our bespoke Chinese market research services maximise your chances of business success in China.

  • Understand the complex Chinese market.
  • Analyse the Chinese competitive landscape.
  • Pinpoint strategies to enter the Chinese market.
  • Benefit from bespoke China market research.

Our China Market Research service captures:

  • A rich overview of the Chinese market.
  • Comprehensive and tailor-made industry overviews.
  • Market trends and drivers.
  • Current laws, regulations and market barriers to entry.
  • Local versus international factors.
  • Existing competitors in your industry.
  • Top players in the industry

Analyse competitive landscape:

  • Outline the main players that operate in your niche.
  • Profile these competitors in terms of their digital and e-commerce assets.
  • Provide competitor insights that can be leveraged for a stronger China development strategy

Tailor-made and ad-hoc research and insight reports as required.

China Market Research Service.

  • The China market research techniques cover general market surveys and competitive research. We have refined specific techniques allowing deep insights into particular industries, market segments and niches as well as companies in the space you intend to compete in.
  • Knowing what marketing strategies you competitors are employing can go a long way in helping your company to formulate its own approach. Are your competitors active on social media? Do they pay for search engine ads? What is their SEO strategy or do they have a mobile component? Those are the type of questions you should be able to answer in order to formulate and execute the most effective marketing strategy of your own.
  • If you are in B2C space, there is a wealth of data on popular ecommerce sites, such as Taobao, Tmall or JD, that can be mined and analyzed. Having such insight is essential in deciding where you China marketing strategy should focus on.

Conduct market research before making important decisions

Maximise the results of your Chinese digital marketing campaigns with preparatory bespoke China market research.